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	Banners, Posters, Wall Calendars Even these applications are appropriate for customization. Think of customized point of purchase posters of short run displays.
	Catalogs & Booklets These are found in every industry. Clients may want to customize and personalize these applications for specific markets and/or individuals in the target market.
	Flyers and Pamphlets Like newsletters, these common cross-industry applications can be enhanced by a variable data solution. Variable data gives the client the ability to adapt to different demographic and economic markets with the promise of improved response rates with this targeted solution.
	Manuals and Booklets Clients may want to personalize these for individuals within different departments. In every industry, you'll find employee booklets and manuals for such things as policy and procedures, orientation, compensation and safety.
	Invitations Sending a personalized invitation to an event or seminar is more efficient that a generic invitation.
	Direct Mail Highly visible variable data application. Direct mail applications are generally fueled by sales, marketing or advertising departments. the primary benefits are increased sales and profits.
	Postcards Postcards that are customized have a higher response/return rate.
	Newsletters A very common application across all industries that can benefit from a variable data solution.
	Mailing Services From desk to doorstep, PK can now execute your product mailings with our latest service offering. All with the same great service you have grown to depend on with PK Graphics.